SAAB cars (Saab Automobile AB) were produced for 75 years, from 1937 to 2012. The Swedish automaker’s model range consisted of sedans, wagons, and crossovers of various classes. Despite declaring bankruptcy in 2011, SAAB vehicles left an indelible mark on automotive history and can still be found on roads worldwide. This comprehensive guide explores the advantages, disadvantages, and fascinating history of this iconic Swedish brand.
The History Behind the SAAB Logo: From Aviation to Automobiles
The SAAB logo features a full-face image of the Junkers Ju-86, a twin-engine bomber, symbolizing the brand’s aviation heritage. The name Svenska Aeroplan Aktiebolaget translates to “Swedish Aeroplane Company Limited.”
Founded in 1937 in Trollhättan, Sweden (meaning “troll’s bonnet”), SAAB initially produced military aircraft. The company’s first developments included the SAAB B-3 strategic bomber, a licensed version of the German Junkers Ju-86.
SAAB’s Transition from Aircraft to Automotive Manufacturing
When World War II ended in 1945, SAAB needed to diversify beyond military aircraft production. With high-tech potential and forward-thinking leadership, directors Ragnar Vargren and Sven Otterbek decided to enter the automotive market.
While Sweden already had Volvo producing cars, these vehicles were expensive and inaccessible to most consumers. SAAB saw an opportunity to create an affordable “people’s car” that could meet broader market demand.
The SAAB 92: Revolutionary Engineering and Innovative Design
Engineer Gunnar Ljungström led the SAAB-92 project despite having no previous automotive industry experience. His 15-member team included only three engineers with driver’s licenses. The prototype was initially crafted entirely from wood before a steel body was hand-manufactured.
Key Features of the SAAB 92:
- Front-wheel drive system
- Pinion-and-rack steering mechanism
- Independent suspension for improved handling
- Extremely aerodynamic body with closed wheel arches
- Impressive drag coefficient of 0.32 (comparable to modern vehicles)
- Two-cylinder, two-stroke engine with 800cc displacement
- 25 horsepower output with thermo-siphon cooling system
- Three-speed manual transmission with unsynchronized first gear
Performance Specifications:
- 0-60 mph acceleration: approximately 30 seconds
- Top speed: 105 km/h (65 mph)
- Production period: 1949-1955
- Units produced: approximately 20,000 cars
The car’s distinctive green color came from surplus aviation paint in the company’s warehouses. Ljungström defended the unconventional aerodynamic design, stating: “If such a design will allow the owner to save 100 liters of gasoline per year, I don’t care that the car is compared with a frog!”
Evolution of the SAAB Brand and Logo Design
The iconic crowned griffin appeared on SAAB’s emblem in 1968, marking a significant evolution in the brand’s visual identity. By the 1980s, SAAB had expanded its lineup with the successful 93 and 96 models. The introduction of the Saab 95 wagon further attracted consumer attention and diversified the product range.
In 1976, SAAB pioneered turbocharger technology, increasing engine capacity and performance without significantly enlarging engine displacement.
Iconic SAAB Models That Shaped Automotive History
SAAB 93: The first model to reach foreign markets, serving as the foundation for the Sonett sports car—an innovative roadster featuring a plastic body and powerful motor.
SAAB 96: Considered legendary, this model remained popular for two decades and generated substantial revenue. Over 500,000 units were sold, establishing SAAB as a serious automotive manufacturer.
SAAB 99: A pioneer in the business-class segment, this solid and safe vehicle received praise from reputable automotive publications for its innovative safety features and build quality.
SAAB 900: Created during SAAB’s partnership with General Motors, this model was recognized as the safest car of its time, setting new standards for automotive safety.
The SAAB 9000: Swedish Executive Car Excellence
The SAAB 9000 represented the Swedish automaker’s first entry into the executive car segment (European “E” segment). Developed in collaboration with Fiat Automobiles, the model was available in two body styles: liftback and sedan.
SAAB 9000 Production Timeline:
- Official presentation: May 1984
- Five-door liftback production: 1985
- Sedan variant introduction: 1987
- Production ended: Spring 1998
- Continuous modernization throughout its production run
In 1989, American recognition came when the SAAB 9000 was named the best large car in America, cementing the brand’s reputation for quality and innovation.
SAAB 9000 Design and Features
Despite its age compared to modern vehicles, the SAAB 9000 maintains appealing proportions and timeless design. The exterior features clean lines without excessive styling gimmicks, including well-proportioned wheel arches, flat side panels, refined bumpers, and appropriately sized lighting elements.
Interior Highlights:
- Classic four-spoke steering wheel
- Clear, easy-to-read instrument cluster
- Minimalist central console design
- Climate control panel and stereo system
- Excellent ergonomics throughout the cabin
- Spacious front seats with extensive adjustment options
- Comfortable rear sofa with soft padding
Drivetrain Options:
- 5-speed manual transmission
- 4-speed automatic transmission
- Front-wheel drive configuration (standard across all models)
SAAB 9000 Standard and Premium Equipment
Base Configuration Includes:
- Front and side airbags
- Power windows (all doors)
- Air conditioning system
- On-board computer
- Alloy wheels
- Quality audio system
- Electric mirrors
- Anti-lock braking system (ABS)
- Power steering
Premium Versions Feature:
- Leather interior trim
- Heated front seats with electronic controls
- Automatic climate control
- Power sunroof
- Additional luxury options and upgrades
SAAB’s Corporate Changes and Ownership Transitions
The merger between SAAB and Scania-Vabis (a truck manufacturer) led to a new logo design and expanded production capabilities. In 1989, General Motors acquired interest in the Swedish brand, beginning a partnership that would significantly influence SAAB’s future direction.
As the 21st century began, financial difficulties forced General Motors to divest several divisions, including SAAB. Dutch supercar manufacturer Spyker acquired the brand but couldn’t achieve commercial success. SAAB declared bankruptcy in late 2011.
National Electric Vehicle Sweden (NEVS) temporarily saved the brand, resuming production in September 2013. However, this revival was short-lived—the company stopped production again, and the Swedish government ultimately revoked the license to use the “SAAB” brand name.
By 2013, only an alphabetic logo appeared on passenger cars, while buses and trucks retained the traditional SAAB emblem with the crowned griffin.
SAAB Legacy and International Driver’s License Requirements
This article covers the essential features and history of the Swedish automotive brand SAAB. Whether you own a classic SAAB or any other vehicle, remember that legal operation requires proper licensing. An international driver’s license is ideal for driving across borders and can be easily processed through authorized services.
The SAAB brand’s legacy continues to influence automotive design and safety standards, demonstrating how innovation and engineering excellence can leave a lasting impact on the industry.
Published October 01, 2018 • 6m to read
